In the end of pandemic of 2022 we got the change to create stunning racing game for Budweiser Brand.

"Red Planet" was the main part of company promotion May — August 2020 in China.

The game had two version:

• First is the racing across futuristic Shanghai and controlled by radio gamepad. Audience could come to Found158 and play this game on LED screen placed in the middle of the venue.
• Second version was created for promotion in clubs. Customers could scan special QR code and enjoy playing on club LED screens by their own phones.

This experience was created small group of artists with Unreal Engine allows us to realize our ideas in short time. Phone control was realized by NodeJS.


#UE #game #installation #experience #Budweiser #WhalesLab #Shanghai

The Animated Logo for the football team Krasnodar what was used for advertisement purpose during the match and after it.

Design — Anton Guzalo

Geo Nodes is a great tool for animating and creating everything! Not an easy one — but gives real customized and satisfying results. Personal project by our lead motion designer — Vladimir

Geo Nodes is a great tool for animating and creating everything! Not an easy one — but gives real customized and satisfying results. Personal project by our lead motion designer — Vladimir

In the end of pandemic of 2022 we got the change to create stunning racing game for Budweiser Brand.

"Red Planet" was the main part of company promotion May — August 2020 in China.

The game had two version:
First is the racing across futuristic Shanghai and controlled by radio gamepad. Audience could come to Found158 and play this game on LED screen placed in the middle of the venue.
Second version was created for promotion in clubs. Customers could scan special QR code and enjoy playing on club LED screens by their own phones.

This experience was created small group of artists with Unreal Engine allows us to realize our ideas in short time. Phone control was realized by NodeJS.


#UE #game #installation #experience #Budweiser #WhalesLab #Shanghai

That is time to play with simulations and physics.

Our team collaboration in experiments with Blender3d physics and simulations.

Design — Vladimir Soul, Oksana Loo

Sound design — IceX

#design #motiondesign #3d #simulations #physics #blender3d #worldofblender #blendercommunity #blenderworld #studio #whaleslab #shanghai

That is time to play with simulations and physics.

Our team collaboration in experiments with Blender3d physics and simulations.
Design — Vladimir Soul, Oksana Loo
Sound design — IceX


#design #motiondesign #3d #simulations #physics #blender3d #worldofblender #blendercommunity #blenderworld #studio #whaleslab #shanghai

Installation artworks at times can be very simple, whilst others are extravagantly complex. Installation in art can also take form in any space, be it a gallery space, the outdoors, or even computer or electronic-based.

Whilst some installation artworks are silent, others are interactive and require the audience’s participation and engagement to work

In the Whales Lab we are using installation to expand the borders of the space, and using different types of technology for the interaction. Here is one of our works FLO.

FLO - the flower of love, the meaning of existing together and taking care of each other. A part of nature that still wants to meet us with open arms, and gets upset when we leave. A flower symbolizes hope and brings awareness about environmental issues

We used 3 different technologies to make this flower alive and make him breathe. Kinetic technology and sensors. And for sure Touch Designer to control everything.

We all know how event countdowns can be a bit of a last-minute scramble, but for us, they’re a chance to flex our creativity and bring agency’s vision to life. And when it comes to the Porsche China Dealer Conference in Shanghai, we’re going all out to make it a truly unforgettable experience.

Design — Vladimir Gushchin, Oxana Loo, Anton Guzalo
Sound Design — Aleksey Icex

A fun NFT project was made by Whales Lab studio right before Chinese national holidays. Cats are too cute and fluffy for seating just in our servers.

Design — Vladimir Gushchin, Oxana Loo

This project is inspired by the opening titles of "Westworld", "American gods" and other brilliant masterpieces of the opening titles genre. The idea was to put some famous sculpture 3D scans into modern concrete jungles of the city and combine them into new variations to bring new meanings and context to characters. The general theme of the project is sins and society’s decay. The city became an independent character, dark and uncomfortable. I added some temple-looking buildings to scenes to add some time feeling from ancient times to the present days. Titles were inspired by Tarantino movies, it’s a controversial font work, but in my opinion, it fits the project atmosphere. Project has done in Cinema 4d using Octane render.

Design — Anton Guzalo

The AR show what Whales Lab created for their good friends Portman Ritz Carlton to celebrate their 25^th Anniversary. Planning, filming, tracking, creating — modeling, and sound writing. All in one project for a stunning result

Design — Oxana Loo, Anton Guzalo
Filming — Max
Sound Design — Aleksey Icex

Being in love with electronic music and light we’ve created kinetic light installation for underground party "Techno is A Woman" for our good friends night club Celia and Dj Lina K.

That is cool experience to play with light controlled by TouchDesigner and driven by three kinetic machines.

Music: Amon Tobin — At the end of the day

Dancer: Sasha

Shanghai 2022

#light #kinetic #installation #toucdesinger

A fun NFT project was made by Whales Lab studio right before Chinese national holidays. Cats are too cute and fluffy for seating just in our servers.

Design — Vladimir Gushchin, Oxana Loo

During commercial projects, we have a lot of various assets. Not everything we use as clients make changes or we adjust ideas and find new ways. But it is really sad to see tons of good models, and assets that just stay on the server.

Chinese New Year is the biggest celebration and long holiday time for everyone around (we are based in Shanghai) and we decided to combine Chinese elements we have to create this nice greeting video.

Any laser installation can expand the boundaries or vice versa reduce the boundary of space. This very interesting work helps to turn any room into an art object.

When creating our installations, most of the time, we introduce a human interaction with them. The interactive part of laser installation can expand the boundaries of how deeply humans could understand the way lasers divide space they also can play with them and it is a fun part of it.

In the case of this laser installation, it was a collaboration with the dancer Sasha and the result exceeded all our expectations.

In the process of Sasha’s movement in dance, we can not only manipulate the laser and study its movement but also find angles in which the refraction of light creates completely different forms.

Any of our installation works is always the search for new facets and the study of new opportunities.

Whales Lab would like to appreciate videographer Max Mel for an amazing video that introduces our installation in the best way.

Programmer — Vladimir Gushchin
Danser — Sasha Riabchenko

A short commercial video produced for Red Bull for one of their events in Russia. Minimalism is the key in a lot of successful cases. And this project is not an exception.

Design — Anton Guzalo

3D Naked eye Advertisement been very popular in recent years. It’s a nice way to attract attention to your product, venue, brand. This Project was made for one of the shopping malls in Khabarovsk. We are very satisfied with the result so do the client.

Design — Vladimir Gushchin